Manufacturing tours at Castle Bromwich




We are pleased to announce in line with advice from HM Government and Public Health England, our experience venue is open for corporate events and driving experiences, however the difficult decision has been made to postpone the re-start of Factory Tours for the time being.

Customers who are affected will be contacted to rearrange their booking as soon as possible.

For further information please read our Health and Safety guidelines here.

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We thank you for your patience.

Orange robots spot welding a Jaguar XJ on the Jaguar Experience Manufacturing Tour at Castle Bromwich

Jaguar manufacturing tours at Castle Bromwich


Go behind the scenes of Castle Bromwich, the home of Jaguar, to see our state-of-the-art production facility with our guided tour, and discover how the operation has developed from manufacturing Spitfire aeroplanes during the 1940s to today’s iconic supercars.

Prices from: £49

Classic Works Tour at Oxford Road


The state-of-the-art facility has seen us consolidate all our Classic operations under one roof, comprising 54 individual workshop bays and strip-down areas, a dedicated engine shop and space for up to 500 vehicles.

Prices from: £49

bespoke VIP manufacturing tour at Castle Bromwich


A VIP tour of our state-of-the-art production facility gives guests a unique opportunity to go behind the scenes of a premium British brand. The VIP Tour is tailored to suit your needs. Led by our expert host, you will experience the pioneering craftsmanship and logistics that go into building Jaguar’s award-winning models.

Prices from: £325